This board book is appealing to me in every way. The color palette is different, with muted versions of primary colors and their variations; a visual textural element with heathered backgrounds and tactile spot laminated animals. For the very young reader black and white is prominent throughout on most facing pages which include bold pattern repetition. Each animal is depicted with one other object, allowing for cognitive association. Overall, a simple board book packed with visual design panache that invites repeated readings.